On our way home from the marina a couple of days ago, I was given instructions to fend off the stern and when I asked what stern meant I was told to move aft. (Stern and aft in simpler terms mean back of the boat). This struggle to understand boating terminology is a great example of why jargon is a huge NO-NO for your social media marketing.
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There has been an ongoing joke in my family that I am the Little Miss Chatterbox character from Roger Hargreaves Little Miss books. She talks all the time, even in her sleep. So itʼs completely fitting that I discovered my passion for marketing through social media management where I get paid for my ability to talk and talk and talk!