Social Media

Facebook is now offering messenger bots to automate messages being sent from your Facebook page. While this may seem like a pretty straightforward thing to set up, there are a lot of factors to consider to make it seem like people are actually having a conversation with you and not a bot. So here are 3 tips to help you improve your messenger bot.

Instagram stories are become more and more popular. Instagram is having a huge boom, with the number of users doubling in the last few months, so now is the time to master this platform for your business. We're still experimenting with Instagram Stories and how the art of engaging our viewers with them. That said, I have personally seen the results of this tool, and it can be huge for your business. We're seeing more views on Stories than on standard Instagram posts, and a large number of link clicks from stories as opposed to the bio link. So, here are 3 Instagram story tips based on our experiments:

Instagram has introduced another feature called IGTV! This feature has the ability to upload longer vertical videos to Instagram. IGTV is equivalent to having your own channel and as soon as you click on the icon, videos immediately start playing like on a television. Instagram has introduced so many new features that can help you grow your brand and share more of who you are online. IGTV is a great way to show more of yourself and what your business is all about! Today, I will share a few tips on how to use IGTV to your benefit for your business.

I was recently creating content for a Facebook Business page we manage and noticed a new icon: a green circle that appeared to depict a review score. As soon as I saw this, I started checking some other accounts, and realized this change wasn’t made to all of them...so what was going on?

I recently attended a women’s business conference and it was so refreshing to get to know other entrepreneurs and social influencers. Topics were discussed through different panels with women who owned different types of businesses. One topic that resonated with me was how to have the perfect work-life balance.

With the newest feature to follow Hashtags on Instagram, it is more important than ever to use the best Hashtags for your business. Whether it's a call to action, branded term, phrase, hashtags improve social media engagement.